What is URL Optimization in SEO?

What is URL Optimization in SEO
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What is URL Optimization in SEO?

What is URL Optimization in SEO? It is a technique/process under which we optimize the URL structure of a website/blog page in order to make web page more understandable by the search engine crawlers and by the users.

URL Optimization one of the main steps in the process search engine optimization of a website, as it helps search engine crawlers to understand a web page topic increases the chances that page with optimized URL to get found on relevant searches in the search engines.

How Does BAD and GOOD SEO URL Looks Like?

There are many types of URL available on the web, but the ones that are clearly defined are always promoted by the search engine crawlers because they are easy to read and understand and a properly generated URL is on the 200 search engine ranking factors.

  1. /p=26648 (Bad SEO URL)
  2. /ViewPressRel.asp?aId=263127 (BAD SEO URL)
  3. /this%20is%20a%20bad%20url%20 (BAD SEO URL)
  4. /service-name (GOOD SEO URL)
  5. /service-name-location (GOOD SEO URL)
  6. /category/soap/dove (GOOD SEO URL)

Why URL Optimization in SEO is Crucial?

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