SEO in the Time of Crisis: Analysis, Planning and Website Traffic

The pandemic has shaken the economical structure completely and has impacted every business in one way or another which leads to lower website traffic and the leads generation. With COVID-19 becoming the new normal, the world is aimed at adopting a broader view to navigate these marketing challenges and streamline the things for making crucial marketing decisions. The businesses are […]

Top 5 Unbeatable Tools for Creating SEO Content

Top 5 Unbeatable Tools for Creating SEO Content Every SEO needs a complete toolbox for defining the SEO strategy framework. In the absence of which, it becomes impossible to gather complete insight and fulfill the marketing goals. Choosing the right SEO tool depends upon the intention to use the data. Understanding the context accounts for the major step than executing […]

How Personal Post-Purchase Videos Increase Conversions?

Engaging with the customers is something that the e-commerce companies often miss out on. Recognizing the importance of customer interaction and re-humanizing the e-commerce marketing approach is crucial for making the customer connect with your brand and take the desired action. Customer is not just seeking a reliable platform for making a purchase, but a friendly one too. The personal […]

From This Date YouTube Discontinuing Community Contributions

YouTube community contributions going away soon. Yes, you read it correctly. What is the YouTube Community Contributions? That is a feature that allows users to contribute subtitles, descriptions, titles, and closed captions to the channel videos. All the contributions users give are viewable on the video watch page and by clicking the [CC] icon in the player. So, YouTube is […]

What is Image Optimization in SEO?

What is Image Optimization in SEO? Image optimization refers to the compression of image size without making it pixelated or blurred. Also, it refers to the use of “Alt” and “Title” tags in the HTML coding of a web page where ever images are available. Ways to Optimize Image for SEO: Rename the Image File with the Keyword Compress the […]

Google Professional Certificates Training Launched for Job Ready Skills

Google recently started a new professional training program that will help learners to develop job-ready skills to start or advance a career in high-demand fields. The motive of this Google’s Professional Certificate Training Program is to help specialized courses job seekers to get connected with top national employers interested in hiring new professionals in the below mentioned related roles. What are […]

10 Big Career Options in Digital Marketing

The world is going digital, and the companies across India are stressing upon building a credible presence online. Every traditional brick and morter business is viewing the benefits of digital marketing for staying at the top. Digital Marketing involves the use of digital mediums and tactics to connect and influence targeted and potential customers at the place where they spend […]

How to Create Google My Business Map Listing – Search Engine Stream

What is Google My Business? It is a free online promotion tool offered by Google which allows Businesses to get local online presence across the Google search based on the business categories and business-related search terms. So, if you are a business owner and want to increase your online business presence then nothing could be better than having it on […]

How to Optimize Google My Business Local Listing – 9 Secret Insights

Since the CODIV-19 impacted so badly and the lockdown periods of 3-4 months have now lead to an increase in the digital marketing requirements from business owners, specifically the local business owners are now looking for online opportunities to increase their business leads and sales. Or in other words, we can say the local business owners that were not aware […]