What is Meta Description Optimization in SEO?

What is Meta Description Optimization in SEO

What is Meta Description Optimization in SEO?

What is Meta Description Optimization in SEO? Meta Description Optimization is an SEO On-page strategy which is used to highlight the products and services of a particular page appeared in the SERP on related search queries. Further, meta description tag of a web page can be used in two forms, #1 for SEO benefits by targeting keywords and #2. To increase the number of clicks and conversions.

An ideal length of meta description of 155-160 characters, but sometimes search engines picks the more relevant one automatically from the content available on the particular web page and the relevancy is based on the search query of users.

HTML tag for Meta Description

<!DOCTYPE html>
<title>ABCD</title>
<head>
<meta name=”description” content=”Your description up-to 155-160 characters”>
</head>

Born in 1993, (New Delhi, India), Mr. Anubhav Garg is a Digital Marketing Leader and has been in the industry since 2011. Mr. Garg is the Founder of Search Engine Stream ( A Place for Digital Marketing News and Guides), and a regular contributor to “SEO Service in India” and “Marketing Spirits“. With having a deep knowledge of search engines and a columnist in his profession, he love all the things related to Content, Search, Web, Link Building, Paid Marketing and Social.