What is Domain Authority?

What is Domain Authority

What is Domain Authority?

What is Domain Authority? Domain Authority abbreviated as DA is the authority of a website domain name which shows the importance and significance of a website on the information it caters on the world wide web. This is a website metric developed by Moz which shows the overall ratings of a domain on 1-100 algorithmic scale, the higher the scale the more valuable a domain will be.

The concept of Domain Authority is very popular among the SEO community because it helps them to identify a website’s value in terms of rankings, traffic and popularity while performing link building strategy of search engine optimization for a third party website.

Read more here: How to Increase Domain/Page Authority (PA) of a Web Page – A Complete Guide

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Born in 1993, (New Delhi, India), Mr. Anubhav Garg is a Digital Marketing Leader and has been in the industry since 2011. Mr. Garg is the Founder of Search Engine Stream ( A Place for Digital Marketing News and Guides), and a regular contributor to “SEO Service in India” and “Marketing Spirits“. With having a deep knowledge of search engines and a columnist in his profession, he love all the things related to Content, Search, Web, Link Building, Paid Marketing and Social.